Awarded 01 Jan 2019
This is an awarded contract.
View Live TendersDestination Health and Marketing Activities Tracking Research by Kantar Public Australia for Tourism WA
About
(inactive) Tourism Western Australia awarded a contract to Kantar Public Australia (Kantar Public Australia Pty.
Ltd.) for Destination Health and Marketing Activities Tracking Research services.
The contract involved monitoring domestic market perception of and demand for Western Australia as a short break or holiday destination, as well as evaluating the performance of Tourism WA's domestic marketing activity.
This contract reflects Tourism WA's reliance on market research firms to inform strategic marketing decisions, with Kantar being a frequent provider of such services.
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