Awarded 02 Feb 2026
This is an awarded contract.
View Live TendersDevelopment of North Midlands Destination Strategy by DPIRD
About
Department of Primary Industries and Regional Development awarded a contract to ThinkTribe (ThinkTribe Pty Ltd) for the development of a comprehensive North Midlands Destination Strategy.
The strategy aims to provide a coordinated approach to promoting the subregion, leveraging its natural, built, and cultural assets, and identifying opportunities for tourism development, event attraction, and regional marketing to diversify the regional economy and enhance visitor experiences.
This contract reflects a trend of regional development agencies engaging specialized consultancies to create strategic tourism frameworks, often as a response to economic vulnerabilities like drought.
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