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Brand Tracking Research Services Awarded to Painted Dog Research by Tourism WA

Expires in 19dExpires Tue, 20 Oct 2026
Awarded 15 June 20224y 4mo term · 99% elapsed

About

(inactive) Tourism Western Australia awarded a contract to Painted Dog Research for brand tracking research services.

The contract aimed to provide evidence-based consumer insights to inform strategic and operational decisions for domestic marketing activities, including monitoring brand health of Western Australia and hero destinations, and measuring the impact of major marketing campaigns.

Insight

This contract reflects the importance of data-driven marketing in the tourism sector, with specialized research firms like Painted Dog Research often winning such contracts due to their expertise in consumer insights.

Value
$1,133,706.00
State
WA
Category
Consultancy & Legal

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