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Awarded contract

Public Relations Representation in North America Awarded to Praytell Strategy, Inc for South Australian Tourism Commission

Expires in 12moExpires Wed, 29 Sept 2027
Awarded 27 Sept 20234y term · 75% elapsed

About

South Australian Tourism Commission awarded a contract to Praytell Strategy, Inc for the provision of public relations representation services in the North American market to promote South Australia as a holiday destination for 2024, 2025 and 2026, with an option to extend for 2027.

The award was made under Service Agreement C/2023/0679 and appointed Praytell Strategy, Inc as the Commission's North American PR representative.

Insight

The multi-year base term with an extension option indicated an emphasis on sustained market presence and continuity in overseas tourism promotion efforts, a common approach for public tourism agencies seeking consistent representation in strategic international markets.

Value
$1,452,908.00
State
SA
Category
Consultancy & Legal

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