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Awarded contract

Awarded German-Market Public Relations Services to Kleber PR Network GmbH

About

Department of Economic Development, Tourism and the Arts awarded a contract to Kleber PR Network GmbH for public relations services to promote Tasmania in the German market.

The contract engaged an appropriately qualified public relations agency with specialised local expertise and on‑ground market representation to deliver promotion of Tasmania to German audiences on behalf of Tourism Tasmania.

Insight

International tourism promotion contracts of this type were awarded to agencies offering local market presence and specialised language/market expertise, indicating that on‑ground representation in target markets was a key competitive factor.

Value
$234,513.00
State
TAS
Category
Consultancy & Legal

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