Awarded 01 May 2021
This is an awarded contract.
View Live TendersBrand Creative and Execution Testing by Tourism WA
About
(inactive) Tourism Western Australia awarded a contract to Kantar Public Australia (Kantar Public Australia Pty.
Ltd.) for market research on creative executions including film and out-of-home billboards, following the development of a new brand platform in 2020.
This contract reflects Tourism WA's reliance on external research firms to validate brand strategies before full-scale rollout, a common practice in government tourism marketing.
Similar Open Tenders
Tourism Tasmania Seeks Creative Professionals for Production Register
Closes: 01 Jan 2100
Arts & Culture
Creative and Design Services – Department of Transport and Planning
Closes: 05 Nov 2026
Consultancy & Legal
Billboard Advertising Rights – South Australian Rail Corridors, Infrastructure and Road Reserves
Closes: 17 Nov 2026
Miscellaneous
United States In‑Market Representation for Tourism Tasmania
Closes: 09 Oct 2026
Consultancy & Legal
Roadside Advertising Opportunities 2026 – Department of Transport and Main Roads
Closes: 31 Dec 2026
Miscellaneous
Tourism Development Opportunities in Tasmanian National Parks
Closes: 03 Dec 2030
Arts & Culture
Contract Surveillance Services Panel for Infrastructure Delivery Directorate – Main Roads Western Australia
Closes: 29 Oct 2026
Infrastructure
Media Monitoring Services for City of Charles Sturt, Marion and Port Adelaide Enfield — Up to 5-Year Contract
Closes: 07 Oct 2026
Consultancy & Legal
Sustainability Data Collection & Reporting for Vivid Sydney and Australia Day (2027–2029) — Destination NSW
Closes: 08 Oct 2026
Energy & Environment
Production Manager – Music, Minds & Food Program, Vivid Sydney 2027–2029
Closes: 06 Oct 2026
Arts & Culture
Design and Construction of Walking Tracks and Camp Sites – Watarrka (Kings Canyon) National Park, Alice Springs Region
Closes: 19 Oct 2026
Construction
Marketing Material Delivery Services for National Red Imported Fire Ant Program – South East Queensland
Closes: 19 Oct 2026
Transport & Logistics
Other Similar Contracts
Value: $89,265
Brand Relaunch Creative Testing by Tourism WA
Supplier: The Lab Insight & Strategy Melbourne Pty Ltd
Consultancy & Legal
Value: $862,400
Destination Health and Marketing Activities Tracking Research by Kantar Public Australia for Tourism WA
Supplier: Kantar Public Australia (Kantar Public Australia Pty. Ltd.)
Consultancy & Legal
Value: $16,000,000
Creative Advertising Services Awarded to The Brand Agency by Tourism WA
Supplier: The Brand Agency (The Trustee for Brand Agency Unit Trust)
Arts & Culture
Value: $7,875,000
Creative Advertising and Media Planning Services for Tourism Western Australia
Supplier: N/A
Arts & Culture
Value: $75,900
Brand Positioning Research by The Lab Insight & Strategy Melbourne for Tourism Western Australia
Supplier: The Lab Insight & Strategy Melbourne Pty Ltd
Consultancy & Legal
Value: $112,200
Brand and Campaign Monitoring Evaluation by TNS for Tourism Western Australia
Supplier: TNS. (Taylor Nelson Sofres Pty Ltd)
Consultancy & Legal
Value: $400,600
Tracking Research to Evaluate Tourism Western Australia's Marketing and PR Activities
Supplier: N/A
Research & Development
Value: $89,760
Reassessment of Consumer Marketing Campaign Effectiveness by Tourism Western Australia
Supplier: N/A
Consultancy & Legal
Value: $62,040
Provision of Research Services to Evaluate Tourism WA Interstate and New Zealand Advertising Campaigns
Supplier: N/A
Research & Development
Value: $103,549
Campaign Evaluation Research Services Provided to Tourism Western Australia
Supplier: Metrix Consulting
Consultancy & Legal
Value: $1,260,000
Market Research Services Awarded to Kantar Insights Australia by Tourism Tasmania
Supplier: Kantar Insights Australia Pty Ltd
Consultancy & Legal
Value: $244,226
Market Research and Acceptance Testing for Brand WA by Ipsos Perth
Supplier: Ipsos Perth (IPSOS AUSTRALIA PTY LIMITED)
Consultancy & Legal
Live Feed
Tenders and contracts,
consolidated and enriched.
We pull tenders and awarded contracts from government portals around the clock. Each one is categorised, enriched, and searchable shortly after it's published.
Smart Recommendations
Matched to your business,
automatically.
Our AI reads every new tender and contract, and recommends the ones relevant to your business in real time. No searching required.
Your Dashboard
Configure once,
run on autopilot.
Set up your alerts, watchlists, and preferences from your dashboard. GovMarket works in the background so you can focus on winning work.
GovMarket AI
Search tenders and contracts
in plain English.
Find tenders, look up suppliers, check who won contracts, and explore agency spend. Just type what you need.
Get Started
Win more government work.
Join suppliers across Australia using GovMarket to find and win contracts.
7 days free, then $49.99/AUD per month
