Awarded 15 Dec 2008
This is an awarded contract.
View Live TendersDevelopment and Implementation of Smoking Cessation Social Marketing Campaign for Department of Health and Human Services
About
Department of Health and Human Services awarded a contract to Pharmaceutical Society of Australia (Tasmania) for the development and implementation of a social marketing and media campaign to promote options available for quitting smoking.
The contract covered creation and delivery of campaign materials and media activity aimed at increasing awareness of cessation options.
Public health agencies commonly commission external health-promotion providers or professional societies to design and execute behaviour-change social marketing campaigns, reflecting a focus on communication and media implementation capabilities rather than clinical service delivery.
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