Awarded Unknown
This is an awarded contract.
View Live TendersExecuted Co-operative Marketing Partnership (15415) for a Global Campaign to Encourage Visitation to Tasmania
About
Tourism Tasmania awarded a contract to Travelscape, LLC d/b/a Expedia Group Advertising for a co-operative marketing partnership to deliver a global marketing campaign to encourage visitation to Tasmania (Contract 15415).
The contract established a co-operative marketing arrangement to deliver global promotional activities aimed at increasing visitation to Tasmania.
Awarding the partnership to a major global travel advertising platform indicated a preference for supplier capability in international digital distribution and advertising reach for destination promotion.
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