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Awarded contract

Exhibit and Event Roadshow Management for Tourism Tasmania

About

Department of Environment, Parks, Heritage and the Arts awarded a contract to See More Info section below for managing Tasmania's presence at six mainland consumer shows in 2004, covering Melbourne, Sydney, Brisbane, Adelaide, Canberra and Perth.

The contract included liaison with show organizers, construction of the Tasmania destination exhibit, coordination of equipment, freight and storage management, and event reviews.

Insight

This contract reflects a targeted marketing approach by Tourism Tasmania to promote the state through physical presence at key consumer events, a strategy often used to boost tourism through direct engagement.

Value
$95,000.00
State
TAS
Category
Miscellaneous

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