Provided International PR Representation in the UK for Department of Economic Development, Tourism and the Arts

Awarded 09 Jan 2008

View live tenders
Awarded09 Jan 2008
Value$78,000.00
StateTAS
CategoryConsultancy & Legal

Department of Economic Development, Tourism and the Arts awarded a contract to Juicy Communications Ltd for public relations services in the United Kingdom.

The contractor was engaged to create market awareness in the United Kingdom for Tasmania as a holiday destination through innovative and integrated marketing activities; to convert that market awareness into demand for travel to Tasmania; and to ensure that all marketing and promotional activity reflected Tasmanian Tourism brand attributes.

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