Sales and Marketing Services for Personalised Plates Queensland
Transport and Main Roads · Awarded contract
AwardedSales and Marketing Services for Personalised Plates Queensland
Awarded 01 Mar 2022
Awarded01 Mar 2022
Value$67,083,500.00
SupplierPublicis Red Lion Pty Ltd
AgencyTransport and Main Roads
StateQLD
CategoryConsultancy & Legal
About
Transport and Main Roads awarded a contract to Publicis Red Lion Pty Ltd for sales and marketing services for personalised plates in Queensland.
The scope includes executing marketing strategies, campaigns, and promotions to drive product awareness, managing sales volumes and demand to ensure sustainability and longevity of the personalised plate product, and maintaining ICT assets including application software and website hosting.
The contract value is AUD 67,083,500.
Source recordTMR038204101
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