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View Live TendersTourism Tasmania Awarded Fly/Drive Cooperative Marketing Campaign (15341) to Hotels Combined Pty Ltd
About
Tourism Tasmania awarded a contract to Hotels Combined Pty Ltd for a cooperative marketing campaign aimed at boosting demand from the eastern seaboard states for fly-and-drive holidays in Tasmania during the shoulder and winter seasons.
Tourism agencies often use cooperative marketing with major travel platforms to stimulate off-peak interstate visitation, indicating a targeted approach to shoulder and winter demand generation.
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